The Design of Everyday Things Charles A.E. Goodhart Our acclaimed female poets Hadijah

Our acclaimed female poets Hadijah Rahmat

from the years of the Japanese Occupation to the founding of the People’s Action Party

Former AMA racing champion Reg Pridmore

advise three key missions for new leaders: Create momentum

they read the same book at the same time—and an informal book club of two was born

The Design of Everyday Things Charles A.E. Goodhart Our acclaimed female poets HadijahEven the smartest among us can feel inept as we fail to figure out which light switch or oven burner to turn on, or whether to push, pull, or slide a door. The fault, argues this ingeniouseven liberatingbook, lies not in ourselves, but in product design that ignores the needs of users and the principles of cognitive psychology. The problems range from ambiguous and hidden controls to arbitrary relationships between controls and functions, coupled with