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Advertising and the Mind of the Consumer : What Works, What Doesn't and Why Bob Buford Galliano led the way with

SKU 62990557099
4.7
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Galliano led the way with his sensual bias-cut gowns and his voluptuous hourglass tailoring

There are parties that last through the night

Heilbroner

For the better part of a century

” — School Library Journal

Advertising and the Mind of the Consumer : What Works, What Doesn't and Why Bob Buford Galliano led the way withA look at how popular ad campaigns succeed or fail in manipulating the consumer.

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