B Brand. Balance. #54 Maison Margiela crafts In this pamphlet

In this pamphlet

Annette Geiger bietet einen Überblick zur Theorie und Geschichte der Gestaltung für alle

and is made in collaboration with guest artists

documenting its evolution into an arbiter of contemporary cool

The studio does not claim the colour separation methods described here to be absolute or the “right” way

B Brand. Balance. #54 Maison Margiela crafts In this pamphletRecognizable by the signature four white stitches and blank tag, celebrated French fashion brand Maison Margiela made its debut in Paris in 1988. Founder Martin Margiela shied away from the spotlight, choosing anonymity over celebrity and we over I. An avant garde at heart, he challenged the idea of traditional garments by experimenting with deconstruction and reconstruction, exaggerated silhouettes and trompe loeil(optical illusion). Margielas spirit